AI with Intention: Why We Created the She Leads Online Summit
In today’s online business world, AI is everywhere, but how we choose to use it matters just as much as the tools themselves. I saw that my clients were struggling with their AI usage: some were afraid to use AI in their business and were falling behind, while others were losing their audience and business due to excessive and unruly AI use. The She Leads Online Summit was created to help my clients and all women in business use AI confidently and in ways that benefit their businesses, not damage them. In this round of the She Leads Online Summit, we had four speakers, including me.
Meet our speakers
In this summit, we brought together a group of experienced speakers who each offer a unique approach to building and growing a business.
Bree BV (far left): Founder of BeeVee Pro. She helps service-based entrepreneurs simplify operations, implement marketing, and build systems that actually work, without losing the human touch.
Ashley McKarney (left-center): Founder of Involvi HR. With 20+ years in HR, she helps business align their people and strategy to create stronger, more effective teams.
Theresa Lambert (right-center): Business consultant who scaled a luxury boutique hotel to eight figures. She now helps CEOs and entrepreneurs gain clarity and scale with systems that drive consistent growth.
Anahita Shahrvini (far right): Founder of Ask Anahita Digital Consulting. A WordPress & GoHighLevel expert who uses AI-driven SEO and simple automations to turn websites into client-generating machines
What I learned as an early adopter
When AI first became widely accessible, I started using it right out of the box. It was fun, fast, and powerful, but it also became clear that without intention, it could easily blur the lines between my true voice and machine-generated content. During the summit, I realized that my role isn’t just to use AI, but to lead by example in using it thoughtfully, especially for women in business who may be feeling overwhelmed by all the noise.
Setting boundaries with AI
One of the biggest shifts for me came from our speakers’ insights around boundaries. Together, we explored questions like: When do we let AI support us, and when do we intentionally keep something fully human-made? How do we protect our creativity, our energy, and our originality while still benefiting from smart tools?
This inspired me to create clearer boundaries for myself and my team, such as:
- Defining which tasks AI can support with (brainstorming, outlining, repurposing) and which ones stay uniquely mine (final messaging, key stories, sensitive communication)
- Committing to always review, edit, and infuse any AI-assisted content with my own personality, lived experience, and values before it goes out.
- Using AI as a collaborator, not a replacement, especially when it comes to client work and strategic decisions.
Training AI to sound like me
Another key realization was that if I want AI to genuinely save me time and keep things simple, I need to teach it how to “think” and “sound” like me. That means:
- Feeding it my brand voice, stories, and frameworks so the output feels like a natural extension of my existing content, not a stranger’s or a robot
- Using consistent prompts, examples, and corrections so over time, it gets better at reflecting my tone: warm, friendly, clear, and supportive.
- Treating AI almost like a new team member that needs onboarding, training, and feedback instead of expecting it to be perfect from day one.
This approach allows me to keep that human, soulful touch while still streamlining content creation, planning, and implementation.
Using AI to optimize SEO and AEO
During my talk at the summit, I shared with the audience how to use AI not only to improve their website’s SEO but also to optimize it for Answer Engines, which are AI tools. Today, more people are using AI to ask their questions, and websites built for both humans and AI are the winners when it comes to showing up in AI answers.
Walking away more grounded and intentional
My biggest takeaway from this summit is that it’s absolutely possible to be both tech-forward and deeply human. I can be an early adopter, love my tools, and still lead with intuition, warmth, and integrity in everything I create.
With clear boundaries, thoughtful systems, and AI trained to understand my voice, I get to make things easier for myself and my team—without ever losing the most important part: the real, imperfect, human me behind the screen.
Our Next Summit... October 16th, from 10:00am to 2:00pm PT
More information coming soon!
